i-flex® solutions, the world's leading banking product company selects HFI to enhance the user interface of their banking products.

  
 

In 2003, HFI worked with i-flex solutions on the design and implementation of HDFC Bank's internet banking site. HFI was hired as usability and design consultants on the project. HDFC Bank uses i-flex's core banking solution, FLEXCUBE®.

During this project i-flex had an opportunity to closely observe HFI's usability consulting that is based on a sound user-centered design process (The Schaffer-Weinschenk Method™). The value of usability engineering contributed significantly to the design and the usability of the HDFC Bank site. Evaluating this performance, i-flex decided to hire HFI's consulting services for its own product, FLEXCUBE®.

i-flex wanted to enhance the user experience on its flagship product, FLEXCUBE. While the product was continually upgraded with new features, i-flex wanted its product interface to help increase the productivity of its clients, some of the best known names in the global financial services industry.

To begin with, HFI evaluated the front office module of FLEXCUBE® based on heuristics, best usability practices and their own field experience. The report suggested that certain areas—navigation and access to frequently performed activities—could be enhanced for a richer user experience. Based on this evaluation report, changes were implemented. HFI was also invited to provide design consultancy and training to various product teams at i-flex.

The deliverables at the end of this project include:

  • Providing an efficient and scalable UI container for all banking transactions
  • Facilitating easy localization and customization of product interface for banks in different geographies
  • Reducing development time by using standard screen templates and design rules
  • Reducing training and support; and thereby reduce the total cost of ownership for i-flex's customers (i.e. banks)
  • Enhancing best banking practices with best usability practices

About i-flex solutions

i-flex ® solutions (Reuters: IFLX.BO & IFLX.NS) is a world leader in providing IT solutions to the financial services industry. i-flex has serviced over 540 customers in more than 110 countries. i-flex's range of products and customized services enable financial institutions to cut costs, respond rapidly to market needs, enhance customer service levels and mitigate risk.

i-flex's portfolio of offerings comprises FLEXCUBE®, a complete product suite for retail, consumer, corporate, investment and internet banking, asset management, and investor servicing. Since its launch in 1997, more than 225 financial institutions across 90+ countries have chosen FLEXCUBE. FLEXCUBE has been ranked the world's No. 1 selling banking solution for three consecutive years, 2002, 2003 and 2004, by the UK-based International Banking Systems (IBS).

www.iflexsolutions.com

  
 

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