Understanding how digital transformation engages customers

INFLUENCE THE FUTURE

Thinking

Understanding how digital transformation engages customers

As B2B companies dive into digital transformation, they’ll win over customers if they employ usability analysis to understand what motivates customers to engage with them.

Know More

Share

Recommended for you

Thinking

Embracing the Future with AI and UX: Human-AI Collaboration in Design Processes

Discover how human-AI integration is reshaping UX design, focusing on collaboration rather than competition.

Thinking

The Evolution Beyond Conversation Design

Explore the evolution of conversational AI beyond traditional design, and discover how human-centered frameworks, data strategy, and ethical rigor are shaping the future of human-AI interaction.

Thinking

How futurist trends will drive UX change?

Futurism is the science of predicting trends. Find out how they will influence UX design from Global Chief of Technical Staff, HFI, Dr. Apala Lahiri.