HFI | White paper

Great customer experience capabilities are almost like a distant dream for most organizations who are struggling to get it all right. It’s not easy because so many parts need to come together in an integrated approach – well-trained CX engineers, managed operations, tools, methods, templates, standards, knowledge management, and so much more.

In this quick white paper and video, Dr. Eric Schaffer, Founder of HFI, provides the solution we’ve arrived at after decades of experience – an instant CX/UX team. This solution enables you to assemble high-end expertise in design turnarounds and boosts your internal talent.

About the author

Dr. Eric Schaffer is the founder and CEO of Human Factors International. His book, Institutionalization of UX: A Step-by-Step Guide to a User Experience Practice, provides a roadmap for companies to make usability a systematic, routine practice throughout their organizations. Dr. Schaffer also co-developed The HFI Framework™, an ISO-certifiable process for user-centered design, built on principles from human-computer interaction, ergonomics, psychology, computer science, and marketing. Dr. Schaffer has completed projects for more than 100 Fortune 500 clients, providing user experience design consulting and training. He is a member of the Human Factors and Ergonomics Society and a Certified Professional Ergonomist.

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