Get this white paper to know more about PET research and the clear picture it provides of the motivational approach that is likely to work with a set of customers.
Author Details
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Eric Schaffer, PhD, CUA, CXA, CPE
Founder and CEOEric is the world’s thought-leader and global evangelist for mature and industrial strength UX operations--working in this field of UX since 1977.
- Date 26 October, 2018
